Marketing

Thank you to CO–U.S. Chamber of Commerce for providing the content on 4 Best Practices for Creating Engaging Social Media Videos.    Video content is king, and these best practices can help ensure your videos are engaging, entertaining, and able to help your brand stand out on social media. By: Emily Heaslip, Contributor Video is one…

Thank you to CO–U.S. Chamber of Commerce for providing the content on Twitter Analytics: How to Measure Success With Metrics.    Twitter can help you grow your business and reach new potential customers. To maximize your chances of success, you’ll want to track these important metrics. By: Jamie Johnson, Contributor & Miranda Fraraccio, Contributor In 2022, Twitter’s user…

Thank you to CO–U.S. Chamber of Commerce for providing the content on How to Use Hashtags on Facebook, Instagram, Twitter, and TikTok.    Hashtags improve the social media experience by turning a social network into a search engine. Here are the best ways to ensure hashtags work for you. By: Jessica Elliott, Contributor Hashtags (and social…

Thank you to CO–U.S. Chamber of Commerce for providing the content on 11 Real-World Examples of Successful User-Generated Content Campaigns.    User-generated content (UGC) connects your audience to your brand across multiple channels. Here are 11 great examples of effective UGC campaigns. By: Nicole Fallon, Contributor & Jessica Elliott, Contributor User-generated content (UGC) is an excellent marketing method…

Thank you to CO–U.S. Chamber of Commerce for providing the content on A Step-by-Step Guide to Creating a Great Pinterest Pin.    Want to boost click-through rates and repins? Learn how to design pinnable images and write captivating descriptions. By: Jessica Elliott, Contributor Creating pinnable images is an essential component of Pinterest. But what elements make…

Thank you to CO–U.S. Chamber of Commerce for providing the content on How to Measure and Understand Pinterest Analytics.    Pinterest is a valuable tool for businesses to reach a broad audience. Here’s how to understand Pinterest Analytics for your business. By: Lauren Wingo, Contributor Pinterest can help businesses reach hundreds to thousands of potential customers…

Thank you to CO–U.S. Chamber of Commerce for providing the content on 6 Steps to Market Your Business in a Competitive Market.    Learn six strategies to market your business and stand out in a crowded market. By: Jamie Johnson, Contributor When you’re operating in a highly competitive market, you need to know what sets your…

Thank you to CO–U.S. Chamber of Commerce for providing the content on 6 Tips for Holding a Contest or Giveaway on TikTok.    TikTok contests, giveaways, and challenges help brands connect with their audience. Follow these steps to host your promotion on TikTok. By: Jessica Elliott, Contributor TikTok users love to share their authentic selves through…

Thank you to CO–U.S. Chamber of Commerce for providing the content on How to Leverage Instagram’s Explore Page for Your Business.    Instagram’s Explore page helps people discover new content. Use these tips to enhance your strategy. By: Jessica Elliott, Contributor Instagrammers head to Instagram’s Explore page to see personalized content from people they don’t follow.…