Business Growth

How to Craft and Amplify your Brand Voice

September 30, 2025

MIDNIGHT OIL EDITION 323 RESOURCES & TIPS Simple steps for finding your (brand) voice Your brand voice is more than just words — it’s the personality that keeps customers coming back. Discover how to shape a consistent voice that turns browsers into loyal fans.    Expert tips to make the most of every minute Some entrepreneurs make running a…

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Burnout, branding, and tips for building a profitable business

August 25, 2025

MIDNIGHT OIL EDITION 318 RESOURCES & TIPS How to build a multimillion-dollar business How did a mom with no food industry experience build a small frozen foods company into a $100M success in under five years? In our latest episode of “C-Suite to Main Street,” Gail Becker, founder of CAULIPOWER, shares how personal drive, savvy marketing,…

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100+ Grants, Loans, and Programs to Benefit Your Small Business

August 25, 2025

100+ Grants, Loans, and Programs to Benefit Your Small Business Whether you’re starting a new small business or looking to grow the one you already own, finding funding can be a challenge for businesses of all sizes. If you’re looking for a small business loan or grant, CO— is here to help. Each week, we update…

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10 Prime Day strategies (even if you’re not on Amazon)

July 14, 2025

MIDNIGHT OIL EDITION 312 RESOURCES & TIPS Top Prime Day trends to boost your business Amazon Prime Day is in full effect, and now is the perfect time to use the same strategies as the e-commerce giant for serious business growth, even if you don’t sell on the site. To help you make the most of…

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10 free tools to improve your SEO ranking

June 26, 2025

MIDNIGHT OIL EDITION 310 RESOURCES & TIPS 10 free SEO tools for small business owners  From checking backlinks to analyzing keywords and monitoring ranking progress on websites, check out the top 10 free, beginner-friendly search engine optimization (SEO) tools for small business owners.    Insider tips for strategic deal-making Entrepreneurs are always on the lookout for opportunities…

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How to master viral marketing campaigns

June 26, 2025

MIDNIGHT OIL EDITION 308 RESOURCES & TIPS ICYMI: A masterclass in risk, resilience, and redefining success In last week’s episode of C-Suite to Main Street, serial entrepreneur Andy Dunn offered valuable insights on entrepreneurship, mental health, and handling uncertainty. Watch the replay to discover how these strategies can guide the building or evolution of businesses in uncertain times.…

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Learn how fun and games are driving business sales

June 26, 2025

MIDNIGHT OIL EDITION 309 RESOURCES & TIPS “Kidults” are driving revenue growth A growing number of adults, often referred to as “kidults,” are spending big on activities and products traditionally marketed to children, creating sales and growth opportunities for businesses. Here’s how the trend is reshaping the landscape of entertainment, hospitality, and even the toy industry, carving out…

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ARC – What’s Next ATL: June 2025

June 9, 2025

June 2025 More than $1 Million in Livable Centers Initiative Grants Awarded to Six Communities Downtown master plans, transit-oriented development, and trail connectivity are some of the ways the communities plan to use the LCI grants. ARC’s LCI program helps communities transform into more vibrant and walkable live-work play environments. LEARN MORE Seven communities selected…

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Your Small Business Month toolkit

May 5, 2025

MIDNIGHT OIL EDITION 302 RESOURCES & TIPS 4 Small Business Month growth strategies Take advantage of Small Business Month by focusing on a few strategic growth activities that can help grow your business — from strengthening your digital presence to creating personalized experiences. Get started using this guide.   Passive income ideas for entrepreneurs Many entrepreneurs are…

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2025 National Small Business Week

May 5, 2025

About National Small Business Week For more than 60 years, the U.S. Small Business Administration (SBA) has celebrated National Small Business Week (NSBW), which acknowledges the critical contributions of America’s entrepreneurs and small business owners. National Small Business Week 2025 will take place May 4-10, and SBA will officially recognize their hard work, ingenuity, and…

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