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Top 2024 Small Business Trends

Thank you to CO–U.S. Chamber of Commerce – Midnight Oil for providing the content on the Top 2024 Small Business Trends

CO by U.S. Chamber of Commerce

MIDNIGHT OIL
EDITION 241
RESOURCES & TIPS

Get tips for starting, running, and growing a Black-owned business in 2024..

Key trends driving business in the new year
From the rise of Gen Alpha consumers to new and different applications of AI, expert trend forecasters have scoured the market and identified these four game-changing trends that will shape the business landscape in 2024.

Spread love with these romance-based small businesses
Get inspired this Valentine’s Day by small businesses that take romance to heart! From carefully curated records to handmade artisanal chocolate, show your special someone you care with these unique gifts from small businesses.

Grow as an entrepreneur in 2024
As the new year unfolds, it’s important to reflect on our business goals and strategize for the future. Whether you’re a startup, scaling your company, or seeking investment opportunities, these tips will help you make 2024 your most successful year yet.

QUOTABLE MOMENT
“It was about being methodical and creating an amazing customer experience as we scaled. We leveraged existing infrastructure in markets and always treat our partners with respect as we fulfill our product promise.”
— Ajay Prakash, Co-Founder & CEO of Rinse, describes how taking a patient approach that focused on delivering value to customers brought significant growth to his business.
A MESSAGE FROM EBAY

Find great deals and build your online presense with eBay, plus use the code PRESIDENT20 for 20% tech, fashion, and more.

What can eBay do for your business?
Whether you’re looking for great deals on the supplies you need to run your business or want to expand your online presence to reach new customers, eBay can help. Through our small business programming, we offer the tools, training, and funding you need to achieve greater success at your business. Find out more about our free resources for business owners on our Economic Opportunity page.

For a limited time, CO— readers can get 20% off tech, fashion, and more when they use code PRESIDENT20 at checkout.

BY THE NUMBERS

60%
The percentage of marketers that consider social media the best tool for driving revenue in 2023. Engage with your audience and boost visibility using these B2B social media strategies.

33M
Millions of small businesses operate in the U.S., and many people interchangeably refer to new ventures with no employees as “microbusinesses” or “startups.” Before starting your own business, here are the key differences between the two.

8
Looking to show appreciation to your employees without breaking the bank? Check out these eight tactical and cheap ways to make your team members feel valued.

CONTENT FROM FEDEX

Simplify the holiday return process with these tips from FedEx.

5 Tips for Managing Returns at Your Business
Handling returns isn’t just a post-holiday issue: Small businesses should balance a sensible, cost-effective return policy with modern consumer expectations all year round. Find out how to create a policy that works for you and your customers in this guide.

CO— EVENTS

Register now for our upcoming tax prep event, happening on February 22 at noon ET.

Need help with your taxes? We’ve got you covered!
February 22, 2024
The 2024 tax deadline is quickly approaching — are your business finances in order? Join us next Thursday, February 22, for Ready. Set. Scale.: Smart Tax Tips for a Stress-Free Filing!

During our comprehensive half-hour session, we’ll chat with experts about beneficial deductions and intelligent planning strategies that can make your tax season more manageable.

GRANTS & AWARDS
The Sage “Invest in Progress” Grant Program will provide over $1.5 million to support Black women entrepreneurs in breaking down barriers and building scalable, growth-focused businesses. Applications for the fund are open until February 23.

Skip Monthly Grants offer $1,000 to U.S.-based small business owners and entrepreneurs. To be considered, you must have a Skip account and add the monthly grant to your Funding Assistant, as well as be subscribed to Skip’s YouTube channel. The deadline to apply is February 26.

The FedEx Small Business Grant is set to award over $230,000 in grants and services to 10 U.S.-based small businesses. One grand prize winner will receive $50,000 and nine additional recipients will be granted $20,000 — along with various perks, including print credit, consultation services, and more. Applications open March 1 and close April 1.

The National Black Business Pitch competition aims to connect Black-owned businesses with corporations looking to diversify their supply chain by opening doors and fostering long-term relationships that can lead to sustainable contracts. Thirty finalists will pitch to corporate procurement and supplier diversity professionals, with three companies receiving cash prizes of up to $10,000 to promote business growth and opportunity. Applications are due by June 3.

The SheaMoisture Fund pledges to provide $1 million in direct funding annually to eligible Black-owned businesses in the U.S. through various different business development programs and  grants. With several programs available, applications are available on a rolling basis.

More grant & program information can be found here.

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