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Thank you to CO–U.S. Chamber of Commerce for providing the content on Understanding LinkedIn Stats and How to Measure Success. Success on LinkedIn comes from connecting with the right audience, which is why it’s important to track your metrics. Here are six ways to measure your success on LinkedIn. By: Jamie Johnson, Contributor & Danielle Fallon-O’Leary, Contributor…
Read MoreThank you to CO–U.S. Chamber of Commerce for providing the content on 7 Health and Wellness Benefits You Can Offer Part-Time Employees. Wellness benefits can increase employee productivity and improve job satisfaction. Here are seven health and wellness benefits you can offer part-time employees. By: Jamie Johnson, Contributor Most part-time employees don’t qualify for health…
Read MoreThank you to CO–U.S. Chamber of Commerce for providing the content on 4 Best Practices for Creating Engaging Social Media Videos. Video content is king, and these best practices can help ensure your videos are engaging, entertaining, and able to help your brand stand out on social media. By: Emily Heaslip, Contributor Video is one…
Read MoreThank you to CO–U.S. Chamber of Commerce for providing the content on Twitter Analytics: How to Measure Success With Metrics. Twitter can help you grow your business and reach new potential customers. To maximize your chances of success, you’ll want to track these important metrics. By: Jamie Johnson, Contributor & Miranda Fraraccio, Contributor In 2022, Twitter’s user…
Read MoreThank you to CO–U.S. Chamber of Commerce for providing the content on 7 Things Your Small Business Should Still Document on Paper. Most companies are going fully digital, but here are seven items for which you should still keep paper records. By: Jamie Johnson, Contributor If you’re like most business owners, you’re probably looking for ways…
Read MoreThank you to CO–U.S. Chamber of Commerce for providing the content on How to Use Hashtags on Facebook, Instagram, Twitter, and TikTok. Hashtags improve the social media experience by turning a social network into a search engine. Here are the best ways to ensure hashtags work for you. By: Jessica Elliott, Contributor Hashtags (and social…
Read MoreThank you to CO–U.S. Chamber of Commerce for providing the content on 11 Real-World Examples of Successful User-Generated Content Campaigns. User-generated content (UGC) connects your audience to your brand across multiple channels. Here are 11 great examples of effective UGC campaigns. By: Nicole Fallon, Contributor & Jessica Elliott, Contributor User-generated content (UGC) is an excellent marketing method…
Read MoreThank you to CO–U.S. Chamber of Commerce for providing the content on A Step-by-Step Guide to Creating a Great Pinterest Pin. Want to boost click-through rates and repins? Learn how to design pinnable images and write captivating descriptions. By: Jessica Elliott, Contributor Creating pinnable images is an essential component of Pinterest. But what elements make…
Read MoreThank you to CO–U.S. Chamber of Commerce for providing the content on How to Write an Employee Performance Improvement Plan (PIP). By: CO–U.S. Chamber of Commerce An employee performance improvement plan (PIP) can help an underperforming individual meet workplace expectations. Learn about writing and implementing a PIP. If an employee is struggling to meet…
Read MoreThank you to CO–U.S. Chamber of Commerce for providing the content on How to Build a Disaster Recovery Plan for Your Small Business. The road to recovery after a disaster doesn’t have to be painful. Learn the six steps you need to take to build an effective recovery plan for your business. By: Jamie Johnson,…
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