Valentine’s Day Is an Economic Engine

• Businesses will help make Valentine’s Day sweet for Americans.

• Recognized as a U.S. Chamber CO—100: America’s Top 100 Small Business, this family-owned shop in Vienna, Virginia, offers flowers from The Netherlands, Kenya, and Ecuador, alongside unique treasures like French wines and handcrafted ceramics.

President Maris Angolia and her dedicated team spent weeks preparing.

• “The 13th is probably the biggest order day of the year, and the 14th is one of the biggest delivery days,” said Angolia.
• For this small business, it’s about more than flowers—it’s about building relationships with customers who return year after year.

Why it matters: Valentine’s Day drives economic growth and supports American jobs. The National Retail Federation estimates $27.5 billion will be spent for the holiday.

• From florists like Karin’s arranging 250 million roses to restaurants crafting special menus, American companies of all sizes will help us celebrate love and connection in every form.

By the numbers:

• Chocolate and candy are the most popular gifts, with 56% of Americans planning to purchase sweets.
• 35% of Americans plan an evening out.
• Pet owners spent $1.5 billion on Valentine’s Day gifts for their pets in 2024.

Learn more: The U.S. Chamber’s “Brought to You by American Business” campaign showcases how businesses of all sizes are behind America’s favorite cultural events.