Thank you to CO–U.S. Chamber of Commerce for providing the content on A Step-by-Step Guide to Creating a Great Pinterest Pin.
Want to boost click-through rates and repins? Learn how to design pinnable images and write captivating descriptions.
By: Jessica Elliott, Contributor
Creating pinnable images is an essential component of Pinterest. But what elements make up the perfect pin? Pinterest performed quantitative research to uncover what top-performing pins had in common. It compiled the data into the webinar, “What’s great creative on Pinterest?” We reviewed the presentation and the latest information from social media experts to determine the anatomy of a great pin.
A successful Pinterest strategy uses different pin formats and aligns with business goals. However, you can ensure that every creative reaches its maximum potential by following these guidelines for design and captions.
What makes a great pin, according to Pinterest
Pinterest believes pinning is part science and part art. Although every pin you design should be unique, there are specific attributes that Pinterest said get results. These principles work for all business objectives, including brand awareness, offline sales, online conversions, and email sign-ups.
To continue reading, please visit here.
CO–by the U.S. Chamber of Commerce.
